CHAPTER 3

WHEY TO MUSCLES

Whey protein is a high-quality protein naturally found in dairy. It is a complete protein containing the entire range of essential aminos your body needs to build muscles and is easy to digest. 

For something as simple and pure as whey several myths flourish. To get the facts right, whey, a premium source of protein is the watery liquid left over from the curdled milk during cheese making process. Cow's milk has 20 percent whey and 80 percent casein or milk protein.  An abundantly rich source of branched chain amino acids whey stimulates protein synthesis, which makes it an imperative nutrient for gym fanatics, bodybuilders, athletes and fitness enthusiasts. For someone on a diet, whey is an absolute must, because dieting is catabolic. As much as you like to lose fat, during dieting, your body holds on to it, as a source of energy. Therefore, for energy, the body attacks muscle as a protein source, which can be a self-defeating exercise in the pursuit of lean muscle.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Whey is a rich source of BCAAs and it stimulates muscle protein synthesis, which makes it a must have protein after a workout.

TYPES OF WHEY PROTEIN

WHEY PROTEIN CONCENTRATE

Whey Protein Concentrate, the basic whey has low fat and carbs (higher than other forms of whey). The protein content in whey protein concentrate is between 30 to 80 percent by weight.  A variety of other protein sub-fractions is also found in whey protein concentrate to boost health benefits.

Usually, whey protein concentrate contains 80 percent protein, which means, 100g of whey concentrate has 82g protein along with about 9g of carbohydrates (about half is lactose), 6g of fat.

 

WHEY PROTEIN ISOLATE

Whey Protein Isolate is the purest protein to have. With more than 90 percent protein content by weight, whey protein isolate has a higher concentration of branched chain amino acids and is pure enough to be virtually lactose, carbohydrate, fat and cholesterol free.  Typically 100g whey protein isolate will offer 92g protein in fewer calories and is virtually cholesterol and fat-free.

 

WHEY PROTEIN HYDROLYSATE

Whey Hydrolysate is the quickest digesting protein. Protein content in hydrolysate has been exposed to heat, acid or enzymes and has been broken down partially. This makes the protein taste a bit bitter, rapid absorption compensates for the taste.

The fact of the matter is that whey protein in any form has excellent digestion, absorption and amino-acid profile than other sources of protein.  Whey concentrate is the beginner's whey protein. Along with protein content, whey protein concentrate has few extra grams of carbohydrates and fat but is not suited for a lactose intolerant. It remains the most economical protein. Whey protein isolate is the purest protein money can buy and is the best protein for fitness and muscle building enthusiasts.

Easily whey protein isolate is the best whey protein supplement and the worst whey protein will be any whey protein that you can drink but not absorb, leading to stomach upset. Therefore, your whey protein should have digestive enzymes in it. 

 

WHEY PROTEINS COMPARED

 

 

 

 

 

 

 SUPER WHEY PROTEINS COMPARED

Super whey proteins offer more than whey protein in a mix. Theycontain a mix of special ingredients like vitamins, minerals and creatine which gives the users more energy and improve their endurance for intense training sessions. 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

DIFFERENCE BETWEEN WHEY AND CASEIN

 

Anyone who is trying to morph into muscular from thin faces the dilemma of whey versus casein. Essentially both are milk based proteins but they respond differently to muscle synthesis. Whey is the watery remnants of the cheese making process and casein is the curdled residue.  The protein content in cow's milk is 20 percent whey and 80 percent casein.

In terms of similarities both whey and casein are complete proteins with similar Protein Digestibility Amino Acid Score (PDCAAS). PDCAAS is a method of evaluating the protein quality based on both the amino acid requirements of humans and their ability to digest it.

Know about PDCAAs

  • PDCAAS ( protein digestibility corrected amino acid score)

  • Method of evaluating the protein quality based on both the amino acid requirement for humans and their ability to digest it

  • The food which has 1 PDCAA is the easiest to digest

    • * 1=100% of protein will be digested

Whey Protein Has Highest PDCAAS Value

 

 

CASE FOR CASEIN

As compared to casein, whey is a quick acting protein.  Hence the body is able to absorb the nutrients relatively quickly. Researchers have found that drinking whey protein leads to an increase in blood amino acids levels in under an hour, with peak levels at just under 90 minutes.

Replete with branched chain amino acids, whey is particularly rich in leucine, an essential amino acid that fosters muscle growth.

On the other hand, casein is a slow digesting protein and takes longer to increase blood amino acids but lasts longer with elevated levels lasting over 300 minutes. The primary amino acid in casein is glutamine, which is the most abundant free amino acid found in the muscles of the body.

Compared to whey, casein digests slowly, hence preventing muscle breakdown for longer periods (up to 7 hours)

MICELLAR CASEIN

 

100% Micellar Casein contains milk-derived micellar caseins, the purest form of casein protein. A result of microfiltration, micellar casein is the most biologically intact form of casein protein and is untreated with heat or acid. As compared to calcium caseinate, 100% Micellar Casein is a better acting protein source and prevents overnight and in-between meals, muscle breakdown.

An outcome of cheese making process both casein and whey are milk-based proteins, but with different effects on muscle building process.

 

BLEND

Blend is a premium blend of 7 high-quality proteins and provides 8-hour long nourishment to muscle tissues in a rich milk chocolate flavour. Low in carbs and fats  Blend provides 24g premium proteins in each serving, along with 7 vitamins and minerals to build energy and maximize muscle growth.

A blend of 7 premium proteins  Blend offers a timed-release protein blend for non-stop nourishment of muscles. In  Blend, the fast-acting whey protein concentrate combines with immediate-acting whey isolate & whey hydrolysate to speed up muscle recovery and synthesis after an intense workout. 12g Essential Amino Acids and 5.6g Branched Chain Amino Acids in each serving increase the process of muscle protein anabolism and helps build massive muscles.

Medium, slow and sustained release proteins from soy, milk, calcium caseinate and micellar casein keep the body in a positive nitrogen balance and prevent the body from going into a catabolic state for as long as 8 hours. As an effective night time protein,  Blend helps preserve the hard earned muscles.

The delicious rich milk chocolate flavour of  Blend is packaged with 7 essential vitamins and minerals to build immunity and energy. As a perfect anytime protein,  Blend helps fitness enthusiasts, sports persons and intermediate bodybuilders build lean muscles and transform their physique.

 

GAINERS

 

If you are one of those who finds it difficult to gain weight, weight gainers and mass gainers are for you. They can help you transform your physique.  True to its name mass gainers and weight gainers contain lots of calories, plenty of high-quality proteins and ample carbohydrates for long lasting energy. They also have a good helping of fats, from medium chain triglycerides in a calorie-dense format.

 

Mass gainers or weight gainers are a healthy way to gain weight and transform physique.

MASS GAINERS EXPLAINED

 

A typical Mass Gainer contains 3:1 ratio of carbohydrates to proteins. Easily digestible carbohydrates provide long lasting energy and high-quality protein fuels muscle growth and assists in muscle repair and recuperation. Usually, mass gainers have a blend of slow and fast acting proteins for continuous release of amino acids.

WHEN TO HAVE

  • Take mass gainers along with breakfast for an energetic day

  • Drink one shake of Mass Gainer 30-40 minutes after your workout to fuel maximum recovery

  • Drink one -shake of Mass Gainer in-between meals to maintain a positive nitrogen balance and support high-calorie diet

  • Drink one shake of Mass Gainer 45-60 minutes before you sleep to fuel muscle recovery throughout the night. 

 

 Weight Gainer

 Weight Gainer encourages healthy weight gain in individuals who have a tough time gaining and maintaining weight. Serious weight gain requires serious calories. In real life, consuming the large serving of food is difficult. Factors like poor appetite, fast metabolism and hectic lifestyle act as challenges to weight gain.   Weight Gainer in addition to a balanced diet fulfills high calorie needs with premium nutrition. Each serving of Weight Gainer provides high-quality proteins, complex carbs and digestive enzymes in a ready-to-drink chocolate flavoured shake. Anyone who wants to gain weight in a simple and effective way, be it men, women, bodybuilders or athletes get to benefit from Weight Gainer.

  • Complex Carbs: 54g carbohydrates from complex sources ensure longer-lasting fuel for intense training sessions as well as refill glycogen stores. No sugar added formula.

  • Proteins:  Proteins: Carbs in the ratio of 1:5 from soy protein and milk offer all the nine essential amino acids required for muscle recovery and new muscle synthesis. 

  • DigeZyme®: The blend of digestive enzymes improves digestion and assimilation of healthy nutrients leading to a healthy weight gain. 

Mass Gainer XXL

The new reformulated Mass Gainer XXL is the ultimate mass gain formula that empowers you to grow big, muscular and helps transform your physique. The high-protein anabolic blend along with complex carbs in Mass Gainer XXL is powered with digestive enzymes and is a must-have gainer for bodybuilding enthusiasts. Blended with 6 different protein types, the ultimate mass-gain formula supplies Essential Amino Acids and BCAAs to support serious weight training, expedite recovery and build lean muscle mass.

  • Blend of slow-medium and fast-release protein

Each serving of Mass Gainer XXL packs a solid protein punch and delivers 60.7g proteins to build unadulterated muscle mass that helps transform your physique and supports intense training sessions. Quick acting whey isolate immediately supplies nutrients to distressed muscle tissues after a heavy-duty workout and triggers new muscle synthesis. Slow-digesting proteins like micellar casein and calcium caseinate work as an excellent nighttime and in-between meal protein to prevent muscle breakdown, preserve lean muscle mass and keep the body in a positive nitrogen balance.

  • Complex carbs and digestive enzymes in low-sugar format

Mass Gainer XXL offers a balanced blend of complex carbs and proteins in 1:3 ratio that maximizes your daily workout and helps build serious muscles.  Fortified with digestive enzymes, the reformulated Mass Gainer XXL improves digestion for boosting absorption of nutrients derived from premium protein sources and complex carbs. Enhanced digestion reduces likelihood of bloating and provides fuel for intense workouts to achieve the massive size. Unlike, typical mass gainers that derive its bulk of calories from sugar and fat, Mass Gainer XXL supplies only 6g sugar in each serving along with anabolic protein blend and complex carbs to meet calorie needs.

  • Fortified with vital minerals and vitamins

Vitamins and minerals play an important role in relieving metabolic stress created by exercise. By stimulating biochemical reactions in the body for energy, the ?. vital nutrients present in this supplement help in getting rid of muscle fatigue after exercise. Enhanced with fibre, Mass Gainer XXL improves digestion and absorption of nutrients.

 

MASS GAINER PRO

Mass Gainer Pro is a scientifically engineered formula loaded, now with Creapure®, the purest form of creatine to fuel explosive lifts and build lean muscle mass.  Also, Mass Gainer Pro contains added Betaine and Glutamine to fire quick muscle gains in bodybuilders. Featuring protein and carbs in 1:3 ratio this unique formula is the shortcut to pack unadulterated muscle with negligible fat.

  • Supplies 9.0g Creapure®, imported from Germany, in a day to boost endurance.  The safest and most potent creatine available provides non-stop energy to bodybuilders engaged in intensive strength training and helps quicken lean muscle gains. 

  • The perfect blend of RDA compliant 27 vitamins and minerals in Mass Gainer Pro improves muscle stamina and optimizes daily workout results. Regular use enables bodybuilding enthusiasts to successfully transform their physique with almost negligible fat.

  • The unique mix of Betaine and Glutamine in Mass Gainer Pro helps bodybuilders to take training to the next level. 3.0g Betaine, an amino acid supporting alpha performance helps increase muscle mass and size and Glutamine minimizes muscle breakdown to maximize muscle gains.

  • Fibre-rich Mass Gainer Pro improves digestion and enhances absorption of nutrients, particularly vitamins and minerals to support lean muscle gains. 

Mass gainers provide ample calories along with high-quality nutrients